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Lead your beauty

LYB is committed to giving everyone the same right to pursue beauty. More affordable! More fashionable!

Watch the video below to discover the purpose that drives us forward every day.

Meticulous work attitude.

Different from gold jewelry, our jewelry mainly includes:

1: Artificial jewelry

2: Alloy jewelry

3: Titanium steel jewelry

4: Resin/acrylic jewelry

5: Leather jewelry

6: Silver-plated jewelry

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Jewelry Market Prospects

The global jewelry market size was valued at USD 232.94 billion in 2024 and is projected to grow from USD 242.79 billion in 2025 to USD 343.90 billion by 2032, exhibiting a CAGR of 5.10% during the forecast period. Asia Pacific dominated the jewelry market with a market share of 39.28% in 2024.

At LYB, we believe that our success is driven by the talented and passionate individuals who make up our team. Our commitment to excellence extends beyond our products; it is deeply rooted in the people who contribute to our success.

Our Dedicated Team

Jessica Taylor
Founder

Served as Cartier Design Director from 2013 to 2017.Founded the LYB brand in 2019. Implemented the concept of affordable jewelry.She always believes that everyone has the right to pursue beauty.

Sean Steve
LYB International Manager

Expert in Internet economics theory. He worked as a financial analyst on Wall Street in his early years.

Lynn Williams
International Manager

Energy and determination have created many miracles.

Amara Rose
International Manager

Fate, always favours the one who have dreams, and keep working hard.

Ariana Belle DiFilippo
International Manager

Opportunities only favor those who are prepared.

Adrianna Lum
Senior Manager

No matter how slowly you walk, as long as you don't stop, you will reach your destination.

Alberti Lang
Senior Manager

Behind the dazzling light lies countless ingenuity and persistence.

LYB opens Malaysia market

It is expected that by 2030, our company will be well known in Malaysia, and then we will stop recruiting partners and upgrade the APP to an online mall.

In addition, in 2030, our company will also set up 20 offline jewelry stores in major cities in Malaysia. LV8 members will be appointed as store managers.

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